Brought on by our friends at Bean in Los Angeles, our challenge was to develop a simplistic user experience for a highly-complex venue / booking database with an extensive data set.
After stakeholder interviews, we grouped themes within data sets to help us formulate a simplified filtration system. The new filtration experience guides the user through a hierarchical series of data points crucial to streamlined venue booking. After dialing our site architecture and flows, we took the current Live Nation identity and juiced it up. We introduced a kinetic hero section with dynamic sound wave particles and interactive featured venue cards. The final result is an elevated brand visual system that honors their long-standing heritage and brand awareness.
Bean built a custom front end, back end, and CMS to take Live Nation Venues into an organized and scalable future. The Live Nation Venues site will be launching soon. Please reach out if you'd like to view this case study ahead of time.